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Syndication

Suzanne Wesley was in a tight spot five years ago.

She had just lost her job and had to find a way to drum up freelance business fast.

But rather than trying the same methods other freelancers typically use (put up a website and do some cold calling, networking and email prospecting) she decided to try something different.

She designed, printed and mailed a square-shaped brochure to more than 100 prospects.

And it worked!

In this interview, Suzanne explains why she believes this strategy worked so well ... and why she's still getting leads from that printed piece she mailed out five years ago.

Direct download: EP013.mp3
Category:general -- posted at: 3:00am EDT

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